July/August_AMP_Digital

HIGHL IGHTS A D V A N C E D M A T E R I A L S & P R O C E S S E S | J U L Y / A U G U S T 2 0 1 8 5 7 2018 Edward DeMille Campbell Memorial Lecture Tuesday, October 16; 12:45 – 1:45 p.m. Prof. Julie M. Schoenung, FASM Professor, Materials Science & Engineering Program University of California, Irvine “Sustainable Materials Develop- ment: A Case Study Approach” Sustainability can be defined as meeting the needs of today without compromising the ability of future gen- erations to meet the needs of tomor- row. But what does that mean in the world of materials science and engineering? One aspect is the development of materials that promote energy savings and consequently reduce carbon footprint (global warming, climate change). Schoenung But what is the materials footprint associated with these low energy-consuming technologies? In general, how do we minimize environmental and human health impacts due to material choices? This presentation will highlight several case studies as a way to exemplify the challenges we face in developing sustainable technologies that also address sustainable materials development. These case studies will include: Metal additive manufacturing, lead-acid bat- teries, LED light bulbs, thin film solar cells, and handheld personal electronic devices. Issues associated with mate- rials availability and recycling technologies, as well as the use of hazardous and toxic materials, in the product and/or production process will be described. Concluding remarks will highlight the need for a more holistic approach to sus- tainable materials selection and design, and the need for scientific and engineering advocacy in the development of government policies and regulations. CEO CORNER FAQs Regarding ASM’s Latest Initiatives As I continue to travel and meet with various ASM members, I frequently encounter two questions. I would like to address them here. Does the new ASM Materials Solutions Network compete with companies led by ASM members? Emphatically NO! ASM member-led companies par- ticipating in the Materials Solutions Network as Provider members are realizing incremental revenues from bidding on (and winning) new projects. These new contracts are from Client members referred to them by the ASM Network Operations Team. There seems to be some underlying concerns about this arrangement, in light of the fact that some of the Client members supply ASM with lab equipment. Those provisions have more to do with the Client members’ corporate met- rics for return on net assets, and the desire for these equip- ment vendors to provide ASM with equipment to train and educate potential customers. Our equipment transactions follow this structure: A Client member advances money to ASM so that we can buy a heavily discounted piece of equipment and install it in our labs. The funding Client member holds preferential access to that unit, but ASM owns it and may use it for educational purposes when not in use by the Client. The Client may receive a tax deduction for the difference between the dis- counted price and list price. This structure allows all parties to win in both market and financial terms. Mahoney Finally, ASM is neither cer- tified nor insured to perform any service-level lab work in the Dome, and never will be. How is the Digital Transforma- tion coming along? When will it be complete? As we swing through the mid- point of our 2017-2019 ASM Re- newal, the Digital Transforma- tion investment we are making throughout this period is on sche- dule and on budget. The final IT infrastructure component, our publishing and content management system, is sched- uled to go live in early December. The ASM Handbook series will debut as the initial reengineered content. Reengineering our content so that it is discoverable, searchable, accessible, and interoperable via the internet will require the balance of 2019 and into 2020. ASM proudly holds over 300,000 separate content items, including articles, data, and educational material. Properly mark- ing it up and digitally tagging this amount of content will take some time. Also, regularly producing new content may elongate the reengineering schedule for existing content. So stay tuned! I hope this provides some clarity. As always, I welcome your feedback. William T. Mahoney, CEO, ASM International bill.mahoney@asminternational.org CEO CORNER